[ BROKEN – MTBK ]
On the occasion of the 5th anniversary of the MTBK Clothing brand, MS Graphisme associates for the umpteenth time with the brand from Montbéliard to propose a visual that looks like a broken window. The visual of this series is inspired by the many abandoned buildings in the industrial zone of the cité des Princes. It also reflects a youth that is deserting this industrial area to settle in larger cities. Over the years, the desire to offer visuals that reflect the brand’s historical and geographical identity has remained a major source of inspiration and creation for MS Graphisme.
[ MEDIA ]
The Republican East mentions in its article of February 19, 2021:
Mtbk clothing is not only a line of t-shirts, sweaters, cargo pants, windcheaters, tactical vests, hats, socks etc.. It is also an art of being and living around music, rather techno; street art; the world of mountain biking, graphic design, photography, tattooing etc.. Each new collection (more than 30 in five years) bears the hallmark of a collaboration like the two new pieces released for the brand’s five-year anniversary: the discreet but aggressive “broken” tee-shirt with a broken glass effect reminiscent of the many abandoned buildings in the area, and the “flag” tee-shirt whose Mtbk letters are deformed to imitate the rippling of a piece of clothing during a trip. One finds there the label of the graphic design er Maxime Schepard and that of Doriane Romary, a student in the arts and crafts department at the Pasteur high school in Besançon
Photo model: Léo Debierre