by Maxime Schepard | 16 Apr 2024
Bait & Switch (2018) Bait & Switch is a Dark Pattern (deceptive UX/UI interactions designed to mislead or directly deceive users) regularly used to deceive the user by a specific design with the aim of directing them towards something they did not intend....
by Maxime Schepard | 16 Apr 2024
Press Kit (2017) Graphic design, layout, and printing of the press kit for the opening of the online store Picturamas.On the front, a screen-printed poster revealing the brand identity of the new Franc-Comtois company.
On the back, a more detailed overview of what...
by Maxime Schepard | 16 Apr 2024
Less is More (2016) This project is directly inspired by the expression of the German architect Ludwig Mies van der Rohe, a pioneer of modernism.This principle is based on the idea that the removal of superfluous elements improves the clarity of the concept.
It...
by Maxime Schepard | 16 Apr 2024
Map of Debts (2016) The map I designed serves as a critique of European debt, a crucial issue in today’s economic and political context.
By bringing together the national banks of Eurozone member countries, I aimed to shed light on the magnitude of this debt....
by Maxime Schepard | 16 Apr 2024
Martini Gang (2019) Martini Gang is a series of 3 posters created in collaboration with the clothing brand MTBK Clothing. It’s a graphic redesign of posters for the Martini alcohol brand, capturing the conviviality of evenings with friends and the geographical...